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创新农产品流通推进乡村振兴的策略研究
Research on the Strategy of Innovating Circulation of Agricultural Products and Promoting Rural Revitalization
【摘要】 创新农产品流通是实现乡村振兴的重要内容之一。在互联网背景下,农产品流通方式呈现多样化态势,农户已纷纷利用互联网这一平台,开始寻找适合自身的流通模式,从而能分享全产业链更多的增值收益。但"小农户、大市场"的矛盾仍然存在,生产与消费的流通仍未充分实现货畅其流。因此,有效利用互联网,创新农产品流通,建立现代化农产品流通模式,提升价值链、完善利益链,让农民合理分享全产业链增值收益,从而有效推进农业农村的现代化。
【Abstract】 Innovating the circulation of agricultural products is one of the important contents of Rural Revitalization. In the context of the Internet,the circulation of agricultural products presents a variety of trends,and farmers have been using the Internet as a platform to find a suitable circulation model to share the value-added benefits of the whole industry chain. But the contradiction between "small farmers and big markets"still exists,and the circulation of production and consumption has not yet fully realized the smooth flow of goods. Therefore,it is effective to use the Internet,innovate the circulation of agricultural products,establish the circulation mode of modern agricultural products,improve the value chain,improve the interest chain,and farmers can share the value-added income of the whole industry chain reasonably,so as to effectively promote the modernization of agricultural and rural areas.
【Key words】 circulation of agricultural products; internet; rural revitalization;
- 【文献出处】 物流工程与管理 ,Logistics Engineering and Management , 编辑部邮箱 ,2018年08期
- 【分类号】F326.6
- 【被引频次】7
- 【下载频次】241