【摘要】 《徽商文化》课基于辉煌灿烂的徽商及其遗迹,是面对经济管理类专业本科生而开设的应用型通识课程。课程源于安徽,面向安徽高校学子。由于缺乏教材,形成了自编的教学内容体系,既能契合学校的"地方性"办学定位,又能符合"创新创业"的时代大潮。教学设计上侧重于教师引导下的学生自主性学习;在课程教学效果上,得到了学生的好评和学校的肯定。更多还原

【Abstract】 "Huizhou Merchants Culture", based on brilliant Huizhou merchants and their relics, isopen as an applied general knowledge course to undergraduates of economics or management. Originatingfrom Anhui, the course targets students from universities of Anhui Province. Due to a lack of textbook, aself-designed teaching content system is established. Ultimately, the content of this course not only meetsthe "localization" orientation of university, but also conforms to the trend of seeking"innovation and entrepreneurship". The teaching focuses on students’ autonomous learning under teachers’ guidance. In termsof the teaching effect, the course has reaped the students’ praise and the school authority’s affirmation.更多还原