【摘要】 商业街是一个城市最富有活力、最繁华的公共空间,代表了一个城市的发展水平,同时也最能体现一个城市的文化特色与创新创意。在休闲型商业街中通过营造舒适、愉悦的休闲环境,满足人们的自由、放松的心理需求。从视觉感官角度出发,研究视觉元素在营造商业街休闲氛围中的作用,并以巴黎香榭丽舍大街为例,分析香榭丽舍大街的视觉元素的构成,提出在休闲型商业街中的视觉元素设计原则与应用策略。更多还原

【Abstract】 The business street is a city’ s most dynamic and prosperous public space, which represents the city’s development level and at the same embodies its cultural characteristics and level of creativity and innovation.The leisure and business street, with its comfortable and pleasant environments, can satisfy people’ s psychological needs of freedom and relaxation. From the perspective of visual sense, this paper studies the role visual elements play in creating leisure atmospheres along the street. Taking Avenue des Champs-élysées in Paris as an example, it analyzes the components of the avenue’ s visual elements, and proposes principles and strategies for designing and applying visual elements in leisure and business streets.更多还原