节点文献
吉林省中医药产业区域品牌构建研究
Study on Regional Brand Building of Jilin Traditional Chinese Medicine Industry
【摘要】 结合吉林省中医药产业区域品牌的发展现状,从地区竞争力的角度分析了吉林省中医药产业区域品牌建设的可行性,有针对性地提出吉林省中医药产业区域品牌构建的基本模式和对策,期望对促进吉林省中医药产业区域品牌的构建有一点启示与帮助。
【Abstract】 Based on the development status of regional brand building of Jilin traditional Chinese medicine industry, the paper analyses its feasibility from the perspective of regional competitiveness. In order to provide reference and help for the development of traditional Chinese medicine industry in Jilin, it puts forward the basic modes and countermeasures of brand construction.
【关键词】 吉林省;
中医药产业;
区域品牌;
区域经济;
【Key words】 Jilin province; traditional Chinese medicine; regional brand; regional economy;
【Key words】 Jilin province; traditional Chinese medicine; regional brand; regional economy;
【基金】 吉林省科技厅软科学研究项目(20130420057FG)
- 【文献出处】 科技创新与生产力 ,Sci-tech Innovation and Productivity , 编辑部邮箱 ,2017年01期
- 【分类号】F426.72;F273.2
- 【被引频次】5
- 【下载频次】197