【摘要】 近年来,在供给侧结构性改革的背景下,特色小镇概念的提出为我国区域经济发展提供了新思路。我国特色小镇从无到有,不仅带动了地方经济发展,丰富了区域经济产业结构的内涵,更是促进城镇化升级转型的有效路径。但是,我国特色小镇在发展过程中,存在类型、模型千篇一律、商业模式低端化、业态单一化以及小镇商家定位趋同等问题,不利于特色小镇的特色化发展和功能体系的健全和完善。本文通过文献和案例等方法对我国当前特色小镇商业模式的类型和发展现状进行了评价,探讨了其商业模式存在的主要问题,从推动居民生活水平提高、改善生态环境、促进产业结构升级等方面,提出合理的对策和发展建议,使特色小镇顺应供给侧改革的要求,持续健康发展。更多还原

【Abstract】 In recent years, in the background of supply-side structural reform, the concept of characteristic town offers new ideas for the development of regional economic in China. The characteristic town develops from nothing, not only promoted the development of local economy, enriched the connotation of regional economic industrial structure,but also promoted the transformation of urbanization effectively. But, in the development of characteristic town, there are some problems, like the type and model are stereotyped, the business model is low-end, the commercial activities is simple, and positioning of the merchant in the characteristic town is convergence. All of those are not conducive to the special development and functional system’s sound and consummate of the characteristic town. In this paper, through the method of literature and case study, evaluates the current type and development situation of characteristic town in China,and discusses the main problems of its business model,from promoting residents living standards, improving ecological environment, promoting the upgrading of industrial structure etc., put forward the countermeasure and the suggestion, make the characteristic town to keep up with the requirement of supply-side structural reform,and keep healthy development.更多还原