【摘要】 以文化元素的复制为研究对象的模因论为传媒新词的英译提供了崭新的视角。本文以模因生命周期理论的四个阶段为基础,探讨模因复制和传播过程的重点环节,进而从传媒新词的传播方式及效果两个方面结合汉英翻译实践,揭示新兴词语在语言转换中的传播机制,提出相应的翻译策略,以此促进汉语传媒新词在英语文化中广泛传播。更多还原

【Abstract】 Memetics, which takes the replication of cultural elements as its research object, provides a new perspective for the C-E translation of media new words. Based on the four phases in memes’ life-cycle, this paper will discuss the key links in memes’ replication and transmission process, combine translation practice in the respect of transmission method and effect, reveal the transmission mechanism of new words through the conversion of two languages and put forward corresponding translation strategies,in order to promote the transmission of Chinese media new words in English culture.更多还原