【摘要】 介绍了厚积薄发的膏方文化,分析了海派膏方兴盛的原因,认为膏方的繁荣主要跟以下因素有关:厚积薄发的膏方文化,市场各方的积极推动,地理、气候与大众心理因素。膏方的成功提示传统中医药仍然有巨大增长空间。更多还原

【Abstract】 Herbal paste is popular in Shanghai, it has been forming a large market, Herbal paste’s prosperity is primarily related to the following factors: the well-grounded herbal paste culture, the actively promotion of all parties in the market, the geography, climate and the people’s psychology. The success of herbal paste indict that there is still huge potential for growth of traditional Chinese medicine.更多还原