节点文献
新媒体倒逼效应对高校社会主义核心价值观传播的影响及应对——以大学生群体为例
The Influence and Coping Strategies to New Media’s Forced Effect on Socialist Core Values Dissemination in Universities——Take college students as examples
【摘要】 在新媒体时代,大学生社会主义核心价值观的培育环境日趋复杂,新媒体的倒逼效应对大学生社会主义核心价值观的形成与发展提出了新的挑战。为此,文章着重从形象传播策略、内容传播策略、效果传播策略等三个方面来讨论高校应如何利用新媒体的倒逼效应来加强大学生社会主义核心价值观教育。
【Abstract】 The environment for college students’ socialist core value’s cultivation under new media era has become increasingly complicated. The forced effect of new media poses new challenges to the formation and development of college students’ values. Therefore,this paper discusses how to strengthen the socialist core values education of college students in universities by means of new media’s forced effect. The discussion mainly concentrates on three aspects: image communication strategy,content communication strategy and effect communication strategy.
【关键词】 新媒体;
倒逼效应;
大学生;
社会主义核心价值观;
【Key words】 new media; forced effect; college students; socialist core values;
【Key words】 new media; forced effect; college students; socialist core values;
- 【文献出处】 黑龙江高教研究 ,Heilongjiang Researches on Higher Education , 编辑部邮箱 ,2016年03期
- 【分类号】G641;G206
- 【被引频次】10
- 【下载频次】494