节点文献
我国中小企业移动电子商务发展策略研究
Research on the Development Strategy of Mobile E-commerce in China’s Small and Medium-sized Enterprises
【摘要】 我国移动电子商务发展势头强劲,中小企业应该转变发展思路,抓住各种利好机会,大力发展移动电子商务业务。本文分析了发展移动电商的优势,找出了当前中小企业发展移动电商中存在的一些问题,并给出了相应的对策。
【Abstract】 China’s mobile e-commerce development momentum is strong, small and medium enterprises should change the development of ideas, seize all kinds of good opportunities to vigorously develop mobile e-commerce business. This paper analyzes the advantages of the development of mobile electricity business, to identify the current development of small and medium enterprises in the mobile electricity business in some of the problems, and gives the corresponding countermeasures.
【关键词】 中小企业;
移动电商;
对策;
【Key words】 small and medium enterprises; mobile electricity business; countermeasures;
【Key words】 small and medium enterprises; mobile electricity business; countermeasures;
- 【文献出处】 中国国际财经(中英文) ,China International Business , 编辑部邮箱 ,2016年22期
- 【分类号】F276.3;F724.6
- 【被引频次】1
- 【下载频次】169