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“教学做一体化”的职教师资教学模式探索与实践——以市场营销专业为例

Exploration and Practice of the Teaching Mode “Integration of Teaching,Learning and Practice”of Vocational Teachers A Case Study of Marketing Major

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【作者】 杨吉生李文丽白秀娜

【Author】 YANG Ji-sheng;LI Wen-li;BAI Xiu-na;College of Business Administration,Jilin Teachers Institute of Engineering and Technology;

【机构】 吉林工程技术师范学院工商管理学院

【摘要】 "教学做一体化"职教师资教学模式是职教师范类院校提高学生的职教师资能力的内在要求。传统职教师资教学模式存在教、学、做三者目标不一致;教、学与做的内容常脱节;教-学-做联动途径不畅通等问题。本文提出了以"做"为基础,由"做"统领"教"与"学"的职教师资教学模式,以市场营销专业为例,按照岗位—能力—课程思路提出了具体实施措施。

【Abstract】 The teaching mode "integration of teaching,learning and practice "of vocational teachers is the inherent requirement of improving the students’ ability of vocational teachers’ qualification in vocational normal colleges and universities. The incompatible goal of teaching,learning and practice is the weakness of the traditional vocational teaching mode. The contents of teaching,learning and practice are not relevant,Teaching,learning and practice do not go well with each other. This paper puts forward to regard "doing"as the basis,forms the teaching mode of "doing"controlling learning and practice,takes marketing major as an example,proposes specific implementation measures according to the ideas of post-competency-curriculum.

  • 【文献出处】 吉林工程技术师范学院学报 ,Journal of Jilin Teachers Institute of Engineering and Technology , 编辑部邮箱 ,2015年05期
  • 【分类号】G712;F713.50-4
  • 【被引频次】5
  • 【下载频次】85
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