【摘要】 伴随我国经济进入新常态、国外品牌服装的大量涌入以及服装业竞争日趋激烈,快速反应系统对服装企业而言也变得日趋重要。在这样的背景下,结合价值链理论、供应链理论、流行趋势理论下的服装企业划分门类,并以3类企业中颇具典型的代表为研究基础,分析其各自的快速反应系统及各层次的实现情况,无疑是一个颇具价值性的研究取向。再结合流行趋势预测在上述3类企业快速反应系统中扮演的角色,即可为构建基于流行趋势预测的服装企业快速反应系统贡献基础,并有助于从更高层面推动对流行趋势预测的快速反应。更多还原

【Abstract】 As China’s economy has entered a new normal state, foreign clothing brands flood into China and the clothing industry is facing increasing competition, building rapid response system has become increasingly important for clothing enterprises. In this context, classifying clothing enterprises respectively with value chain theory, supply chain theory and fashion trend theory, carrying out studies on the representatives of these three types of enterprises, and analyzing their respective rapid response system and practical situation at each level is undoubtedly a valuable research orientation. Furthermore, analyzing the role of fashion trend forecast in the rapid response system of the above-mentioned three types of enterprises can lay a good foundation for building a fashion trend forecast-based rapid response system for clothing enterprises and will help promote the rapid response to fashion trend forecast from a higher level..更多还原