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不同被试戗驳领女西装感性评价差异研究
Research on Kansei Evaluation Difference of Women’s Closure Collar Suits Between Different Subjects
【摘要】 以感性工学知识为理论依据,采用行为学方法研究在校大学生对女士戗驳领女西装的感性认知差异.首先确定了领型款式变化要素并对其分档,从而绘制出领型变化系列女西装款式图,然后运用心理学常用软件E-Prime,以在校大学生为被试对象来完成试验.最后运用SPSS分析软件对数据进行独立样本T检验和平均值比较,从而对不同性别被试之间的美感评价进行差异性分析.研究结论可以为设计师和生产商设计制造满足不同消费者心理需求的女士西装提供参考.
【Abstract】 A behavioral test based on Kansei engineering was conducted in this paper to study the difference of perceptual cognition between college students in different sexes about women’s closure collar suits. Firstly,factors leading to style changes of collars were determined and classified,then series of pictures with different closure collars were drawn. College students as subjects were tested by E-Prime. SPSS was used in this research to analyze aesthetic evaluation difference between different subjects. Conclusions of this paper can provide references for designers and manufacturers to design and produce women’s suits targeting at different consumers to satisfy their mental needs.
【Key words】 kansei engineering; women’s suits; closure collar; e-prime; difference analysis;
- 【文献出处】 北京服装学院学报(自然科学版) ,Journal of Beijing Institute of Clothing Technology(Natural Science Edition) , 编辑部邮箱 ,2015年01期
- 【分类号】TS941.17
- 【被引频次】5
- 【下载频次】260