【摘要】 针对我国快递企业微博营销不足的现状,以我国多家快递企业的官方微博数据为基础,深入分析了快递企业微博营销不足的原因,并提出了促进我国快递企业微博营销的对策建议。更多还原

【Abstract】 In this paper, in view of the current status of the Weibo marketing practice of the Chinese express delivery enterprises and on the basis of the data published on the official Weibo account of several Chinese express companies, we analyzed in-depth the causes for the lack of such marketing activities and then proposed the countermeasures to promote their use by the Chinese express companies.更多还原