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面向企业战略与战术的技术竞争情报源研究
Research on the Competitive Technical Intelligence Sources for Enterprise Strategy and Tactic
【摘要】 文章探索了能够为企业战略或者战术提供支持的7个关键技术竞争情报源。首先,分析了技术竞争情报在竞争情报中的位置,以明确技术竞争情报源能够发挥作用的领域。随后,将这7个关键技术竞争情报源置于二维的竞争情报源分类框架之中,以明确它们的异同。最后,阐述了如何利用这些技术竞争情报源及其应注意的问题,以指导实践者今后合理地利用这些技术竞争情报源。
【Abstract】 This paper analyzes 7 key competitive technical intelligence sources that can provide support for enterprise strategy and tactic,Firstly,the paper analyzes the position of competitive technical intelligence in competitive intelligence in order to identify the fields in which competitive technical intelligence sources can play a role. Then,the paper places the 7 key competitive technical intelligence sources into the classification framework of two-dimensional competitive intelligence sources in order to identify their similarities and differences. Finally,the paper explains how to use these competitive technical sources and the problems that should pay attention to,which can guide the practitioners to use these competitive technical intelligence sources properly.
【Key words】 competitive technical intelligence; intelligence sources; enterprise strategy;
- 【文献出处】 情报理论与实践 ,Information Studies:Theory & Application , 编辑部邮箱 ,2014年10期
- 【分类号】G350
- 【被引频次】10
- 【下载频次】533