【摘要】 微博已成为我国第二大舆情源头,由于微博具有的人际网络传播特点,传播过程中涉及多个主体。本文从利益相关者理论出发,结合基于微博的网络舆情的特点,构建基于微博的网络舆情利益相关者分类模型,以期在科学界定的基础上对不同的利益相关者进行"分类治理"。更多还原

【Abstract】 Microblog has become China’s second largest public opinion source.Microblog network has propagation characteristics, communication processes involved in multiple Users.This article from the stakeholder theory of departure, combined with microblog network of public opinion-based features,builds based on the microblog network public opinion, the interests of stakeholder classification model, in order on the basis of science defined the different stakeholders, carried out "Category management".更多还原