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宁夏高端枸杞产品发展现状、存在的问题及对策分析

Current situation,existing problems countermeasures in development of top quality chinese wolfberry products in Ningxia

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【作者】 张治华温淑萍王建锋

【Author】 Zhang Zhihua;Wen Shuping;Wang Jianfeng;Information Institute of Ningxia Academy of Agriculture and Forestry Sciences;

【机构】 宁夏农林科学院农业科技信息研究所宁夏农业综合开发办公室

【摘要】 在对宁夏枸杞产业及高端精品枸杞发展现状、存在的问题调查分析的基础上,提出了加快高端精品枸杞培育和发展的对策.认为充分挖掘和发挥"中宁枸杞"、"宁夏枸杞"的品牌价值和市场影响力,利用现代科技、现代规模经营方式,对枸杞产区进行品种更新、规模化改造,发挥加工能力等优势,打造高端品牌,走精品枸杞之路是宁夏枸杞产业发展的必然选择.

【Abstract】 Based on an investigation and analysis of the current situation and existing problems in the development of chinese wolfberry industry and the high-end superior chinese wolfberry products in Ningxia, some countermeasures for fostering and developing the high-end superior chinese wolfberry products are put forward. It is concluded that it is the inevitable choice for development of the chinese wolfberry industry in Ningxia to create high-end brand and follow the road of developing superior chinese wolfberry products by fully tapping and bringing into full play of the brand value and market influence of " Zhongning’s chinese wolfberry" and "Ningxia’s chinese wolfberry", making a variety innovation and scale transformation in the chinese wolfberry production area by using modern sciences and technology and modern scale operation mode and taking the advantage of the processing capacity.

【基金】 宁夏回族自治区科技支撑计划软科学专项“宁夏高端精品农业培育发展研究”(2013ZYZ265)
  • 【文献出处】 农业科学研究 ,Journal of Agricultural Sciences , 编辑部邮箱 ,2014年01期
  • 【分类号】S567.19
  • 【被引频次】11
  • 【下载频次】1213
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