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中国C2C电子商务卖家空间分布模式

Spatial Pattern of C2C E-Commerce Online Shops in China

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【作者】 钟海东张少中华灵玲乜瑛

【Author】 ZHONG Hai-dong;ZHANG Shao-zhong;HUALing-ling;NIE Ying;Modern logistics school,Zhejiang Wanli University;Telecommunication School,Zhejiang Wanli University;School of tourism and city management,Zhejiang Gongshang University;

【机构】 浙江万里学院现代物流学院浙江万里学院电子信息学院浙江工商大学旅游与城市管理学院

【摘要】 利用ArcGIS空间分析和空间统计功能,研究了中国C2C卖家空间分布特征、空间发展趋势及其影响因素。结果表明:①我国C2C卖家的分布有着明显的空间聚集特征:卖家数量从西向东、从南到北递增,由沿海向内陆递减;②从经济区域、省域和城市层次来看,C2C卖家分布均呈现出向沿海地区和特大型城市聚集的特征;③地区经济水平、人口文化教育程度、物流行业发展状况是影响C2C电子商务发展的重要因素。

【Abstract】 Spatial distribution pattern of C2C online shops is the comprehensive manifestation of many factors, e.g. regional economy, transportation logistics, residents’ education. Investigation of the issue has great significance in making regional policy to enhance e-commerce balanced development. With the help of spatial analysis and spatial statistics tools in ArcGIS software, the spatial pattern of C2C online shops, their spatial development tendency and the related influencing factors are probed. The result shows that:(1) There is an obvious spatial aggregation tendency of C2C online shops in China. It increases from west to east, increases from south to north and decreases from coastal area to inland;(2) Analyses from tree different spatial scales(economic regional scale, provincial scale and city scale) show that C2C online shops evidently aggregate to coastal area and megalopolis;(3) Regional economy environment, residents’ education level and the development status of logistics industry are the key factors affecting the development of C2C e-commerce.

【关键词】 电子商务C2C空间分布中国
【Key words】 E-commerceConsumer to Consumer(C2C)spatial distributionChina
【基金】 国家自然科学基金项目(71071145);浙江省教育厅项目(Y201329219);宁波科技创新团队项目(2013B82009、2012B82003);宁波市自然科学基金项目(2013A610068);宁波社会发展项目(2012C50045);浙江省临港现代服务业与创意文化研究中心重点研究基地项目
  • 【文献出处】 经济地理 ,Economic Geography , 编辑部邮箱 ,2014年04期
  • 【分类号】F129.9;F724.6
  • 【被引频次】63
  • 【下载频次】1872
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