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企业家导向、市场导向、政策导向与集群企业绩效关系实证研究
Relationship between Market Orientation, Policy Orientation and Entrepreneurial Orientation and Their Effects upon Enterprise’s Performance
【摘要】 中小企业集群转型升级是我国经济发展中迫切需要解决的现实问题,根据集群企业在激烈的竞争环境下,企业家导向、市场导向及政策导向等战略导向之间的关系及对集群绩效的影响机制,提出一个分析集群企业"企业家导向、市场导向、政策导向与企业绩效"之间关系的概念模型,并以浙江集群企业为样本进行了实证研究。研究发现:集群企业的市场导向对企业绩效有显著的正向作用,这种关系既可以是直接的也可以是间接的;政策导向对企业绩效有着正向影响;企业家导向是影响集群企业绩效的最主要因素;企业家导向对市场导向有正向影响作用,但对政策导向影响不明显。
【Abstract】 The transformation and upgrading of SME clusters is the urgent problem of China’s national economic development. This study deals with the relationship between SME clusters’ market orientation, policy orientation, entrepreneurial orientation and their effects upon enterprise’s performance, trying to provide theoretical guidance of the strategic orientation for SME clusters. The findings indicate that market orientation and policy orientation positively affect enterprise’s performance, and entrepreneurial orientation is the main determinant of enterprise’s performance. However, Entrepreneurial orientation does not affect policy orientation significantly.
【Key words】 entrepreneurial orientation; market orientation; policy orientation; enterprise’s performance;
- 【文献出处】 金华职业技术学院学报 ,Journal of Jinhua Polytechnic , 编辑部邮箱 ,2014年02期
- 【分类号】F279.27;F224
- 【下载频次】119