【摘要】 中国本土五星级酒店是国外游客落宿点之一,其名称英译质量优劣自然影响到英语受众对酒店文化的认知度与可受度。以福建五星级酒店为例,从营销视角下对比分析中、英美酒店命名特点,从而提出本土五星级酒店名称的英译原则与翻译策略。更多还原

【Abstract】 As the popular lodging place for the foreign guests,the English names of the local hotels become the special marketing signs.Taking the five-star hotels in Fujian as the examples,based on the comparison and analysis of the structure of the Chinese,British and American famous chain hotels,this article puts forward the translation principle and strategies on the name of Chinese local hotel.更多还原