【摘要】 在全球各领域相继展开的智慧化进程中,为强化电子商务企业的竞争力,建立一套科学的评价体系评价电子商务企业的竞争力显得尤为重要。基于智慧化背景和竞争力内涵,结合电子商务企业的特点,构建了一套电商企业竞争力评价指标体系,并运用模糊综合评价法对苏宁云商进行了实证评价。更多还原

【Abstract】 For strengthening and upgrading the electronic commercial enterprise competitiveness, it is very important to evaluate the enterprise competitiveness in a scientific evaluation system in the process of the wisdom globalization.Based on the connotation of competitiveness,background of Smart and the feature of electronic commercial enterprise,this article built a set of evaluation indices system to reflect the electronic commercial enterprise competitiveness.Mathematics model for fuzzy synthesis was applied to evaluate Suning,which provided demonstration.更多还原