【摘要】 以东北农业大学北菜南运露地蔬菜生产基地为例,梳理黑龙江省基地蔬菜的现有营销渠道模式,提出基地蔬菜营销渠道模式选择的影响因素,并构建基地蔬菜营销渠道竞争力评价指标体系对其做定量评价。根据评价结果,提出了基地蔬菜营销渠道模式的创新策略。更多还原

【Abstract】 With"the Project of transporting vegetables in the North to the South"open field vegetable production area of Northeast Agricultural University as an example,the current vegetables marketing channel in Heilongjiang Province was introduced,the influencing factors for selecting marketing channel were proposed,the evaluation index system for vegetable marketing channel competitiveness was constructed,the quantitative assessment was conducted. Finally,the innovation strategy was put forward.更多还原