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基于FCM算法的电子商务客户分类研究
Rescarch of electronic commerce customer classification based on FCM algorithm
【摘要】 面对电子商务模式下电商对客户竞争的现状,针对传统的客户分类方法的不足,设计了一种基于FCM模糊聚类算法客户分类的并行算法。实验结果表明设计的方法能准确地对电商客户分类,在MATLAB集群下并行算法的运行取得了明显的并行效果。
【Abstract】 Electricity supplier to customer facing E-commerce mode of competition of the status quo, for the shortcomings oftraditional customer classification, designed a customer classification based on FCM clustering algorithm for parallel algorithms. ThisE -commerce website Eslite′ s historical trading data for experiment, results indicated that this design approach can accurately tocustomer classification, MATLAB clustering algorithm for parallel run has been made apparent side-effects.
【关键词】 电子商务客户分类;
FCM算法;
MATLAB集群并行;
【Key words】 E-commerce customer classification; FCM algorithm; MATLAB clustering and parallel;
【Key words】 E-commerce customer classification; FCM algorithm; MATLAB clustering and parallel;
- 【文献出处】 微型机与应用 ,Microcomputer & Its Applications , 编辑部邮箱 ,2013年15期
- 【分类号】TP301.6
- 【被引频次】4
- 【下载频次】236