【摘要】 在旅游行业全面快速发展的现实背景下,高等院校的旅游管理专业建设发展令人堪忧,除了学生对本专业教学体系的不满,还存在学生就业后的不断跳槽问题。结合最新市场调研数据及信息,从市场需求、学生反馈、同行举措等角度深入探讨旅游管理本科专业的人才培养方案改革方向与课程体系优化方案。配合学校改革契机,从课程结构优化、课程内容优化、教学方式改革、考核方式改革以及学程设计改革五个方面提出具体调整举措。更多还原

【Abstract】 Underthe circumstances of the rapid and overall development of tourism industry,the highereducation of tourism managementis faced with embarrassing situation:besides the dissatisfaction of current students toward the education system of the major of tourism management,the high rate of brain drain after graduation within this major.This article combines with latest data and information on the tourism market,study the direction for curriculum innovation and measures for course system improvement for the major of tourism management,with views of market demand,students feedback and latest measures taken by other top universities.And according to the innovation intention of Chengdu University,we proposed systematic adjustment concept on five sectors:structural improvement of course system,content improvement of courses,innovation in teaching and education,innovation in test and examinations,and design innovation on procedures.更多还原