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一种鉴别博客空间意见领袖的算法研究

An Algorithm for Identifying and Researching on Opinion Leaders in the Blogosphere

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【作者】 宋昭君戴航黄东旭

【Author】 SONG Zhao-jun,DAI Hang,HUANG Dong-xu(Automation Faculty,Northwestern Polytechnical University,Xi’an 710072,China)

【机构】 西北工业大学自动化学院

【摘要】 博客空间意见领袖鉴别是网络舆情分析的重要研究方向。针对传统方法采用博客间的链接分析忽略了博文内容的问题,因此提出一种基于链接分析和内容分析相结合的算法。该算法从博文获得的内链接数、外链接数、评论数和文章长度四个方面计算博主的影响力得分,排名后选取Top-K个博主作为意见领袖。实验结果表明,该算法与基于链接分析的算法相比,具有更好的全路径覆盖率,选出的意见领袖话题更具多样性,可以应用于网络舆情中意见领袖的分析。

【Abstract】 Identify opinion leaders in the blogosphere is an important research direction of network public opinion analysis.The traditional method of using the blog link analysis has ignored the content of the blog,we proposed a combination of algorithm based on link analysis and content analysis.Within the number of in-links,out-links,number of comments and the length of the blog article obtained by the blog,we calculate the influence of bloggers score,after ranking,select Top-K as opinion leaders.The experimental results show that this algorithm compared with the algorithm only based on link analysis has better coverage ratio,diversity topics,so this algorithm can be applied to the analysis of opinion leaders in the network public opinion.

【关键词】 博客空间博客意见领袖仿真
【Key words】 BlogosphereBlogOpinion LeadersSimulation
  • 【分类号】TP393.092
  • 【被引频次】6
  • 【下载频次】118
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