节点文献
人力资源视角下团购企业发展瓶颈与对策浅析
Research on Barrier and Corresponding Countermeasures of Online Group-Buying Enterprises from Perspective of Human Resource
【摘要】 人力资源管理是企业管理的基石,企业间的竞争归根结底是人力资源管理能力的较量,当前网络团购异军突起,在消费领域日趋兴旺,而团购企业发展却出现步履维艰,赢利迟缓、融资困难、市场前景不明朗等一系列问题,预示着团购企业的人力资源管理能力改进成为当务之急,大幅度裁员以解决企业面临困难的方法并未奏效,团购企业应该从厘清人力资源战略、组织结构重设、规范招聘培训和薪酬体系入手,改善目前企业粗放式的人力资源管理模式,提高企业人力资源管理能力,促进企业自身发展。
【Abstract】 Human resources management is the foundation of business administration,and ultimately,the competition between enterprises is the human resources management ability.Online group-buying sprung up in the consumption field,however,enterprises of online group-buying developed with lots of difficulties.Series of problems such as no sight of profit up to now,the prospect uncertainty indicate the human resources management has become a top priority.Solving the difficulties through massive job cuts did not work well,the problems existing in the aspects of human resource strategy,organization resetting,recruiting,training and compensation system should be examined to improve human resources management ability of the enterprise,and promote development of the enterprises.
【Key words】 online group-buying enterprise; perspective of human resource; barrier; countermeasures;
- 【文献出处】 企业活力 ,Enterprise Vitality , 编辑部邮箱 ,2012年07期
- 【分类号】F272.92;F724.6
- 【下载频次】72