【摘要】 景区免费开放是国外一些城市的惯常做法。从社会公平和福利的角度来看,旅游景区免票是未来的一个必然趋势,值得提倡。但是,如何避免景区因为免收门票而带来的一系列问题,却成为我国旅游界争论的焦点之一。文章以南京玄武湖景区为例,就景区免费经营的条件、免费经营出现的问题进行研究分析,在此基础上尝试提出免费准入体制下景区的经营对策,包括对景区进行重新定位、合理功能分区、完善基础设施建设、开发景区产品、建立网上预约制度、倡导本地市民错峰而游、实行特许经营模式等。更多还原

【Abstract】 The scenic open free to the practices of some foreign cities,in recent years,the domestic part of the landscape began to implement the free tickets system,so that the scenic open more public welfare.Tourist attractions free of charge is an inevitable trend for the future from the point of view of social justice and welfare,should be promoted.However,how to avoid a series of problems caused by the scenic free tickets,has become one of the tourism industry in China the focus of debate.Nanjing Xuanwu Lake scenic area,for example,to conduct research and analysis on the scenic free operating conditions,free business problems,try to put this on the basis of the scenic spots in the free access system management countermeasures,including the repositioning of the scenic,rational function partition,perfect infrastructure construction,development of scenic products,online appointment system,promote local people avoid it and swim,implement the franchise model.更多还原