【摘要】 CIS形象战略在国际上始终被誉为现代企业经营管理与生存发展中必不可少的科学方法。本文通过借鉴企业CIS形象战略的内涵,阐述民办高校导入CIS形象战略打造独立院校优秀教育品牌的重要性和必要性,进一步对独立院校CIS形象战略的建立和实施进行探讨,CIS形象战略在独立院校必将拥有广阔的发展空间。更多还原

【Abstract】 CIS image strategy in the world has always been known as the modern enterprise management with the survival and development of essential scientific method.Based on the CIS enterprise image strategy connotation,the civilian-run colleges and universities into CIS image strategy to create excellent brand of independent college education the importance and necessity of independent college,a further CIS image strategy establishment and implementation were discussed,CIS image strategy in independent college will have wide development space.更多还原