节点文献
涉外企业国际商务英语谈判中人际功能的应用研究
The Application Study on the Interpersonal Function in Foreign-related Enterprises’International Business English Ne gotiation
【摘要】 涉外企业国际商务英语谈判是以价格为核心的利益之争,深受各种社会文化因素影响,同时也是建立对外友好关系的一种重要方式,一个连续循环的交易过程。作为语言三大基本功能之一的人际功能,它主要是通过语气系统、情态系统和评价系统加以体现。正确应用委婉和商榷性语气、积极和肯定的情态以及正面及负面评价是涉外企业取得国际商务英语谈判成功的重要因素。
【Abstract】 The international business English negotiation of foreign-related enterprise is the price-centered interest strive,which is deeply affected by a series of social cultural elements.Meanwhile,it is also a important way to build external friendly relation ship,and a successive circulating trading process.As one of the three great functions of a language,the interpersonal function,is mainly embodied through systems of mood,modality and evaluation.Appropriate application of euphemistic and discussing mood,positive and affirmative modality,together with positive and negative evaluation are decisive factors in success of foreignrelated enterprise’s international business English negotiation.
【Key words】 foreign-related Enterprise; Business English negotiation; interpersonal function; mood; modality; evaluation;
- 【文献出处】 海外英语 ,Overseas English , 编辑部邮箱 ,2012年20期
- 【分类号】H313
- 【下载频次】187