【摘要】 随着苹果系统和安卓系统的手机移动终端以及平板电脑这个新的传媒介质的到来,改变了人们阅读的习惯。数字出版对传统的出版业带来的巨大的冲击,数字出版正改变着传统出版业商业盈利的模式,而且改变是必然的。所以,如何适应改变,如何在改变中抓住机遇实现新的盈利,是传统出版业面临的挑战,同时也是发展的机遇。更多还原

【Abstract】 With the arrivals of App system and two system of mobile phone terminal and tablet PC this new media medium,it is changing people reading habits.Digital publishing on the traditional publishing industry bringing the huge impact is changing the traditional publishing business profit model,and change is inevitable.Therefore,how to adapt to change,and how to seize the opportunity to achieve the new changes in profit,is the traditional publishing industry facing challenges and development opportunity.更多还原