【摘要】 北京建设国际会议城市是其实现建设世界城市的重要组成部分,因此,研究北京作为国际会议城市的竞争力具有重要意义。文章从协会会议参会人的角度,研究影响国际会议目的地选择的因素,并通过重要性—绩效分析方法(IPA)研究北京作为国际会议目的地的竞争力。文章指出,北京建设国际会议城市具有多方面优势,其中"可达性"、"目的地形象"、"安全"重要性高、表现性好,属于"继续保持"的因素,同时北京也有很多需要改进的地方,如"通用语言"、"住宿成本"、"当地居民的友好程度"以及"接待和住宿设施"。更多还原

【Abstract】 Building an international convention city in Beijing is an important component part of the realization of constructing a global city.Therefore,it is of great significance to study Beijing’s competitiveness as an international convention city.The paper,from the perspective of association convention attendees,tries to study the factors that affect the selection of international convention destination and the competitiveness of Beijing as an international convention destination through importance-performance analysis(IPA).The paper points out that Beijing boasts of advantages in many ways including "accessibility","distination image" and "safety",which are highly important and enjoy good performance,belonging to the factor of "continuing to be preserved",while there are many factors that need to be improved,such as "common language","accommodations cost","friendliness of local residents",and "facilities for reception and accommodations".更多还原