【摘要】 办学特色并不是高职院校追求时尚的口号,而是通过差异化优势显现出来的独特的个性风貌。从差异化策略入手,分析了首批28所国家示范高职院校中的11所综合性院校在战略层面和战术层面显现出来的差异化特征,进而说明差异化策略确是高职院校从同质化竞争中脱颖而出的快速成长之路。更多还原

【Abstract】 The school characteristics are not a slogan fashion pursuit,but a unique personality style to show up by differential advantage.Staring from differentiation strategy,the paper analyzes differences in characteristics appearing in tactical and strategic levels of 11 comprehensive colleges in the first 28 national model vocational colleges,then explains that the differentiation strategy is the rapid growth path to emerge from homogenization of the competition in higher vocational colleges.更多还原