【摘要】 近年来国内电子商务日益普及,交易量增加迅猛,但是电子商务的运用在对外贸易方面不如内贸发展速度快,特别是在第三方网络平台的建设方面还存在诸多问题。交易平台是电子商务的核心部分,负有多重职责,除了提供信息、进行产品展示外,还具有结算和信用评价等多重作用。运用这个平台进行交易可以大大降低成本和费用,可以帮助企业完成从工业时代以产定销向信息时代的大规模定制、柔性化生产和个性化营销的升级。更多还原

【Abstract】 In recent years,domestic e-commerce is popularized increasingly with the rapid increase of transaction.However,E-commerce develops less rapidly than domestic trade in the field of foreign trade,especially in construction of third-party network platform,where many problems exist and need immediate improvement.As the center of E-commerce,trade platform has multiple functions such as settlement and credit evaluation,in addition to providing information and displaying product.Trading on this platform can dramatically reduce the transaction costs and expenses,and promote the enterprises upgrading from sale by production in industrial age to mass customization,flexible production and personalized marketing in information age.更多还原