节点文献
商务英语写作教材建设的现状研究
An Analysis of the Status Quo of Business English Writing Coursebook Development in China
【摘要】 本文考察了商务英语写作教材建设的发展历程、特点和问题,并进一步分析了其发展动因和问题根源。商务写作教材建设主要有四大特点:教材体系从业务流程导向型向言语行为与信息导向型转变、内容从单一的外贸函电写作向多种形式的商务写作转变、重点从重文本分析向重话语交际策略转变、"范例"的语言从正式庄重向简明易懂转变。商务写作教材建设主要存在六大问题:编写理论与原则长期缺失、需求分析基本空白、内容重复现象严重;材料和任务真实性不高、立体化建设严重不足、教材研究滞后。希望本研究能为以后的商务写作教材建设提供一定参考。
【Abstract】 Based on a survey of the development stages of Business English(BE) writing coursebooks,this paper analyzes the characteristics and problems in the development of BE writing coursebooks.It also explores the causes for its rapid development and for its problems.The development of BE writing coursebooks is characterized by "six changes",i.e.change from business-process-oriented system to speech-act-and information-oriented system;from single form of foreign trade correspondence to various forms of business writing;from emphasis on BE text itself to communicative strategies;and from using samples in formal style to samples in informal style.There are mainly six problems in the development of such coursebooks,including absence of theories and principles in coursebook writing,lack of necessary needs analysis,repetitive use of the out-of-date materials,low authenticity in materials and tasks,insufficiency in the development of three-dimensional coursebooks,and lag in BE writing coursebook research.We hope this research will be beneficial to the future development of BE writing coursebooks.
【Key words】 Business English writing; coursebook development; status quo analysis;
- 【文献出处】 外语教学 ,Foreign Language Education , 编辑部邮箱 ,2010年05期
- 【分类号】H319
- 【被引频次】68
- 【下载频次】2507