【摘要】 尝试国际体育媒体研究网络资源的概述与分析,具体可利用包括体育媒体学术组织网络资源,新闻学网络资源,商业营销网络资源,官方机构网络资源,公共网络资源,专题调研网络资源等。国际体育媒体研究网络资源建设总体上信息含量较高,呈现出理论与实践多元化建构发展态势,促进了体育媒体研究者在世界范围内的信息沟通与交流,极大提升了理论研究的前沿性、高效化和学术资源共享,形成体育媒体专题的研究独立性和良好的学术氛围,体现出独树一帜的网络资源化特点及其应用价值。中国体育媒体研究网络资源建设与发展面临困境,这需要在体育媒体制度建设、体育媒体理论与实践运行环境建设、体育专业网络数据集团建设、体育网络立法建设等方面进行改进与提高,以促进中国体育媒体理论与实践的蓬勃发展。更多还原

【Abstract】 Utilizable resources for international sports media research network resources includes network resources of sports media academic organizations,journalism,business marketing,official institutions,the public and subject research etc..The construction of international sports media research network resources contains abundant information on the whole,and manifests the development trend of multi-polarization in theory and practice.It has accelerated the communication and exchange of global scale information among sports media researchers,and greatly improved the edginess,effectiveness of theoretical research and academic resource sharing,forming the independence of sports media subjects and favorable academic environment,and embodying the unique feature of network resource and its applications.The setbacks faced by China’s construction and development of sports media research network resource,requires amendment and improvement in the construction of sports media system,sports media theory and practice operation environment,sports network digits group,and sports media legislation,to impel the flourishing development of China’s sports media theory and practice.更多还原