【摘要】 大客户在企业的市场销售中扮演着重要的角色,实施大客户战略可以实现企业利润最大化,从而保持企业持续发展。本文基于经济计量学建模原理,进行了大客户挖掘。结果表明,基于经济计量学建模原理进行数据挖掘更有助于知识提炼与挖掘的有效性。更多还原

【Abstract】 Major client plays an important role in enterprises’marketing,and it can realize enterprise’profit maximization from implementing the strategy of major client so as to realize corporate sustainable development.Based on the principle of econometrics modeling,the data mining on major client is proceeded on.Results show that the knowledge derived from data mining based on econometrics modeling principle can be more effective.更多还原