【摘要】 企业文化是企业组织在其发展过程中形成的组织成员所共同信仰的管理哲学、行为规范和价值体系的总和,是推动企业前进的原动力,是企业核心竞争力之一。企业文化对增强企业竞争力的作用具体体现为:导向功能、约束功能、凝聚功能、激励功能。企业文化对企业的战略管理,经营策略制定,产品的研发与生产,人力资源管理等各个方面有着巨大的影响作用,决定着一个企业的成败与发展。更多还原

【Abstract】 Enterprise culture is the sum total of management philosophy,developed in the process of enterprise organization,behavior norms,and value system shared by all member of organization,is motive power promoting enterprise development,is one of enterprise core competitiveness.The enterprise culture can increase competitiveness with its leading,restricting,cohesive,and incentive functions.Furthermore,the enterprise culture will determine its strategic management,operation strategy,research and production of products,and human resources,therefore,determine success and development of the enterprise.更多还原