【摘要】 3G产业链与2G时代有着显著差异,内容提供商与服务提供商在产业链中的地位发生了显著的变化,从2G时产业链上的无足轻重变更为新产业链中的关键要素。CP与SP逐渐形成了竞合的战略关系,主要描述了形成CP和SP之间的竞合关系的原因,并在此基础之上提出了协同合作的竞合策略,及协同合作策略的保障机制。更多还原

【Abstract】 There are significant differences between 3G and 2G industrial chain.The positions of content providers and service providers have significantly changed,from insignificance to key element.The CP and the SP gradually formed a strategic relationship.This paper analyses the reason of the competition relationship between the CP and the SP,and presents the strategy of competition and cooperation.更多还原