【摘要】 本文研究了一个生产商和多个有价格竞争的零售商组成的供应链问题,运用二层规划和博弈论中合作博弈与非合作博弈的理论与方法,得到了核心企业的最优定价策略,并给出整条供应链的完全协调策略.更多还原

【Abstract】 This paper studies a supply chain with a manufacturer and multi-retailers under price competition. We figure out the optimal pricing strategies of the manufacturer by examining the competitive channel. Finally we coordinate the supply chain by schedule. Nash equilibrium and bilevel programming are used in this paper.更多还原