【摘要】 试图通过1万多名消费者对蚕丝等各类纤维喜好程度的调查,了解消费者最喜好和最不喜好的纤维是什么?影响喜好程度的因素有哪些?调查结果发现:绝大多数消费者最喜好的是棉纤维,其次是蚕丝、麻、毛类纤维,最不受欢迎的是化纤。但是,由于职业、年龄、收入的不同,其喜好程度有一定的差异。首先介绍了蚕丝等纤维喜好程度的调查方法与内容;其次,阐述了数据统计结果及其分析;最后,提出了扩大蚕丝等天然纤维消费的途径与对策。更多还原

【Abstract】 The study,according to survey on ten thousand consumers favor degree of selected fiber including cotton,hemp,silk,wool,chemical fiber etc.,attempts to find out:which fiber is most or least favorite for consumers? What are influencing factors of favor degree? The results:most consumers’ favorite choice is fiber of cotton;second choices are fibers of silk,hemp and wool;the last choice is chemical fibers.However,there is little difference on favor degree due to difference on occupations,ages and incomes.First,the research indicates methods & contents of survey on favor degree of selected fiber.Second,it explains the result & analysis of data statistics.Last,it also presents approaches & suggestions of expanding consumption on natural fiber such as silk,cotton,wool and hemp etc.更多还原