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对接“大桥经济”,构建南通高职教育竞争优势

Forging Competition Advantages of Nantong Hi-vocational Education to Meet the "Bridge Economy"

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【作者】 施永兵李杰

【Author】 SHI Yong-bing , LI Jie (Nantong Vocational and Technical Shipping College,Nantong 226010,China)

【机构】 南通航运职业技术学院

【摘要】 从对接"大桥经济"、加快南通高职教育快速发展的角度,对构建南通高职教育竞争优势的资源条件、需求条件、战略结构和竞争环境、相关支撑基础条件进行了系统的分析,并对南通高职教育做了SWOT分析,与国内外发达国家和地区的高职教育做了对比研究,进而提出提高认识,明确目标提高核心竞争力,实施品牌战略等建议。

【Abstract】 From the angle of meeting "Bridge Economy" and accelerating the development of Nantong hi-vocational education development,this paper analyses systematically the resource condition,demand condition, strategy structure,competition environment and relative supportive foundation of forging the competition advantages of Nantong hi-vocational education. It then makes SWOT analysis of Nantong hi-vocational education, compares it with that of developed countries and areas and furthermore comes up with some suggestions such as improving awareness,ascertaining target,enhancing core competency and implementing brand strategy.

  • 【文献出处】 南通纺织职业技术学院学报 ,Journal of Nantong Textile Vocational Technology College , 编辑部邮箱 ,2009年01期
  • 【分类号】G718.5
  • 【下载频次】61
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