【摘要】 企业成功与否不仅仅依赖于其财务或(市场)绩效,还包括企业社会绩效。相对于西方学者在企业社会绩效领域研究所取得的丰富成果,我国学者的相关研究还处于起步阶段。在回顾西方学者关于企业社会绩效研究的基础上,阐述了企业社会绩效的概念发展及其测量,从而为我国学者的相关研究提供了新的研究思路和建议。更多还原

【Abstract】 The success of firms depend on both financial and market performance and social performance. Western scholars have made much progress in the field of corporate social performance, while Chinese scholars have few related research now. Based on literature review on corporate social performance in western countries, this paper explores the its definition and measurement, which will provide Chinese scholars with new ideas and research directions.更多还原