【摘要】 近年来,森林认证发展很快,在国内外日益受到重视,对于木地板企业经营活动的影响也越来越大。木地板企业开展森林认证有利于品牌建设、市场准入、提高市场占有率和获取环保溢价,还有利于规范经营、实现可持续发展以及获得政府及非政府环保组织支持。但是,目前也存在着木地板企业普遍对森林认证的重要性认识不足、开展森林认证能力不足、规模过小、认证间接成本高、存在风险、认证木材供应不足等问题和困难。然而,国内外森林认证发展的大趋势是不会改变的,木地板企业应审时度势,结合自己的具体情况,制定适应森林认证发展的长期发展战略,迎接新的挑战。更多还原

【Abstract】 With its rapid development in recent years,forest certification(FC)has been well recognized at home and abroad.Also,the influence of FC on the business of wood flooring production enterprise has become more and more important.The wood flooring production enrerprises starting the work of FC makes for the brand building,acquiring market admittance,rate of market-share increasing and gaining environmental premium. Through FC,the enterprises can not only carry out standardization management and achieve sustainable devel- opment,but also get the imbursement and support of government and non-government environmental protection organization.However,there are some problems and difficulties in the enterprises starting the work of FC in- cluding insufficient understanding the importance of FC,the low ability to start FC,over-small scale of enter- prise,the high indirect cost of FC,existing potential risk,and the little supply of certificated wood.In any e- vent,the growing trend of FC in the world will not change,so the wood flooring production enterprises,on the basis of considering the situation and associating themselves with it,should set down the long-term development strategy fitting to development of FC to meet new challenges.更多还原