【摘要】 分析科技期刊声誉及其特性,阐述科技期刊声誉管理的概念及意义,提出实施科技期刊声誉管理的4个途径:树立声誉至上理念;构建声誉保证机制;提高刊社员工素质;正确对待反馈信息。更多还原

【Abstract】 In the paper,the reputation and characteristics of sci-tech periodicals are analyzed.Besides,the concept and significance of reputation management of sci-tech periodicals are illustrated.Four pathways are put forward to carry out reputation management of sci-tech periodicals: to put reputation first,establish a guarantee system for reputation,enhance the quality of the staff with sci-tech periodicals and correctly deal with feedback information.更多还原