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对加速贵阳市白酒行业发展的几点建议

Suggestion of Rapid Development of Liquor-making Industry in Guiyang

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【作者】 邹锁柱

【Author】 ZOU Suo-zhu(Guizhou Provincial Light Industry Scientific Research Institute,Guiyang,Guizhou 550007,China)

【机构】 贵州省轻工科研所 贵州贵阳550007

【摘要】 贵阳市白酒企业普遍存在生产规模小、产品多属于中低端产品、市场竞争力低;企业科技、营销和管理水平滞后;人才匮乏,科技开发和市场开发投入少;国企改革滞后,历史包袱过重。加快贵阳市白酒工业发展应坚持:科技创新、塑造区域品牌效应;以诚信为本,准确定位品质、市场;加大政府支持力度,提高科技投入,加大科技创新,扶优扶强,扩大资源优化重组,加强执法控管,严格准入制度。(孙悟)

【Abstract】 Liquor-making enterprises in Guiyang have the disadvantages as follows: small-scale manufacturing,low/medium-grade liquor product,low competitiveness,backward enterprise management and product market promotion,insufficient technicians,poor investment in scientific development and market promotion,lagging enterprise reform,and heavy historical burden.In order to realize rapid development of liquor-making industry in Guiyang,the following methods should be practiced: technical innovation to build regional famous brands,proper market orientation of liquor products,more support from local government and more investment in scientific research,reorganization of liquor-making enterprises and strict management of enterprises,and strict market-entry institutions for liquor-making enterprises.(Tran.by YUE Yang)

【关键词】 白酒行业发展
【Key words】 liquorindustrydevelopment
  • 【文献出处】 酿酒科技 ,Liquor-Making Science & Technology , 编辑部邮箱 ,2007年12期
  • 【分类号】F426.82
  • 【被引频次】2
  • 【下载频次】86
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