【摘要】 笔者力求从理论与实践的结合上探讨特需医疗服务市场的规律,进而深入分析了特需医疗服务需求的7个特点,提出了应对特需医疗服务市场竞争的4个策略,用所在医院的成功实践引证了实施竞争策略的可行性,希望能给同行提供借鉴。更多还原

【Abstract】 The author attempts to discuss the laws of special medical service market from the perspective of the combination of theory and practice, makes an in-depth analysis of the seven features of special medical service, and puts forward four strategies for responding to competition on special medical service market. Using the success of the hospital he works with as an example, the author proves the feasibility of implementing the competitive strategies and hopes to share their experience with people working in the same field.更多还原