【摘要】 利用计算机信息管理系统(MIS)建立和利用客户数据库,与现代信息技术、网络技术相结合,着重从服务模式、关系管理为顾客提供全方位服务,是企业提升竞争力的重要方法和手段。更多还原

【Abstract】 Applying MIS and modern information network technologies, establishing and applying the customer data base, providing all-round service for customers from the aspects of service mode and. relation management, are the important methods and measures for enterprises to enhance their competitiveness.更多还原