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井冈山体育旅游现状及开发策略

Actualities and Exploitive Stragtegies of Sports Tourism in Jinggang Mountain

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【作者】 胡达道龙小宝阳芸

【Author】 HU DA-dao, LONG Xiao-bao, YANG Yun(Public Physical Department of Jinggangshan College, Ji’an, Jiangxi 343009, China)

【机构】 井冈山学院公共体育教学部永新县禾川中学井冈山学院公共体育教学部 江西吉安343009江西吉安343400江西吉安343009

【摘要】 通过查阅文献、实地调查和访谈,对井冈山体育旅游的现状和资源进行了研究,认为井冈山体育旅游已经起步,同时存在政府重视不够、认识不足、资源欠开发、专业人才缺乏、资金不足和产品档次低等问题,而井冈山丰富的自然资源和人文资源蕴含巨大的发展潜力。提出了井冈山体育旅游应坚持优先发展尝试刺激类项目、积极发展健身休闲类项目、稳步发展观战类项目的开发策略和建议。

【Abstract】 The actualities and characteristics of sports tourism resources in Jinggang Mountain were studied by referring to literatures, field surveys and interview. The writer finds that the exploitation of sports tourism has been initiated, but the rich resources have not been fully exploited due to the insufficient emphasis. Paid by the government though there are great potential to exploit. In this paper, the writer suggests that sports tourism be developed firstly and exciting items, body-building items as well as sustainable development items be mainly developed. Besides, the exploitive policies and proposals for sports tourism in Jinggang Mountain were offered.

【关键词】 井冈山体育旅游资源开发
【Key words】 Jinggang Mountainsports tourismresourceexploitation
【基金】 井冈山学院资助课题(03YB23)。
  • 【文献出处】 山西师大体育学院学报 ,Journal of Physical Education Institute of Shanxi Teachers University , 编辑部邮箱 ,2005年03期
  • 【分类号】F592.7
  • 【被引频次】4
  • 【下载频次】224
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