【摘要】 当前旅游目的地营销系统(DMS)正在成为区域旅游信息化服务的核心平台,并逐渐成为旅游主管部门、旅游企业和旅游消费者互动的第一界面,它对于解决以往旅游信息化建设中出现的基础工作薄弱、信息共享不足、建设模式单一、市场机制缺乏等问题发挥了巨大作用。其发展水平也已成为衡量区域旅游信息化程度的主要标志。因此省区旅游信息化规划呈现出集成化趋势。本文拟从集成驱动力、集成表现、集成外部结构以及集成形式四方面予以论证。旨在对未来省区旅游信息化建设提供参考。更多还原

【Abstract】 At present, TDMS (tourism destination marketing system) is becoming th e key platform of regional informized tourism service. It has gradually become t he first interactive interface of tourism-governing departments, tourism enterp r ises and tourist consumers. DMS plays a great role in solving many issues involv ed in the previous tourism informization construction, such as, weakness of the basic tasks, inadequacy of information sharing, singleness of model building , an d shortage of market mechanism. The developmental status of DMS has already made it the main sign that tells where the informization is in regional tourism. And as a result, provincial tourism informization planning is seen to develop towar d integration. This paper intends to prove this trend from four aspects namely, dynamic integration, integration presentation, external structure and pattern of integration. It purports to provide future provincial tourism info rmization construction with helpful references.更多还原