【摘要】 本文研究了只有一个销售商和制造商的两层供应链系统中 ,当市场需求与销售商的促销活动密切相关 ,且为可变系数的AR(1)模型时 ,建立了供应链中是否共享市场促销信息的数学模型 ,解析分析了共享市场促销信息对供应链在平均库存和运行成本方面的价值更多还原

【Abstract】 In a two-echelon supply chain system with one retailer and one manufacture, the mathematical model of whether to share the marketing promoted information is constructed when the market demand is closely related to the retailer’s promoting activities and with varied coefficient AR(1) model. The value of on hand inventory decline and the sum cost of holding and shortage decrease for the manufacture is analyzed.更多还原