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数据挖掘技术在产品相似性上的应用研究
Research on Application of Data Mining Technology in Product Similarity
【摘要】 市场细分导致的产品多样化使预测与计划更加困难,而相似性产品的确定可以改善库存结构,促进销售的增长。文章在论述数据库设计和基础数据准备的基础上,提出了三种方法用于确定相似性产品,并给出了实例,最后作了比较分析。
【Abstract】 The diversity of products,which caused by maketing fractionizing,has made the forecast and plan of maketing more difficult.In this case,confirming the similarity among different products can improve the structure of inventory and propel the increase of saling quantum.This paper first discusses the design of database and the prepare of basic data,and on this base,it has brought forward three methods used to confirm the similarity of products.In the end,it compares and analyzes the three methods,what’s more,some examples have been introduced.
- 【文献出处】 计算机工程与应用 ,Computer Engineering and Applications , 编辑部邮箱 ,2005年01期
- 【分类号】TP311.13
- 【被引频次】7
- 【下载频次】224